Pata Snack has been a mainstay in the WorldSBK paddock for the best part of a decade now, and has partnered with Yamaha since the manufacturer returned to the championship in 2016. This new deal reflects Pata owner Remo Gobbi’s shared passion and dedication to motorcycle racing, and Yamaha is excited to continue this strong partnership for yet another season.
The artisan brand, founded in 1981, is one of the best known snack and crisp companies in Italy, and recently opened a state-of-the-art manufacturing facility at its factory in Castiglione delle Stiviere, Lombardy.
In 2021, Pata Snack celebrated their 40th anniversary in the best way possible as Yamaha claimed the ‘Triple Crown’, winning the riders’ title with Toprak Razgatlıoğlu, as well as the teams’ and manufacturers’ championships. After missing out on the title this year despite more victories, Yamaha, with Pata support, are already working hard to regain their world championship status in 2023.